An amusing but, for Old Media journalists, horrifying tweet on Twitter by Matthias Lüfkens and re-tweeted by Randi Zuckerberg appeared today:
Davos Moment: Journalist to Minister: Can I interview you? Later, I am doing @YouTube and @Facebook first. :) #ouch #WEF
That underscored how far media has come away from the days when print journalists held sway in the trenches of what we now call content development. In fact, in these times when a person can use a Flip Video Camera or a smartphone with a Qik app that permits live stream video production, it's down right funny to watch someone try to interview a person with just a pen and paper. If I were the interviewee, I'd worry about being misquoted.
Today, people want to see the subject much more than they want to read someone else's interpretation of what the person said. YouTube, Facebook, and Qik provided heads of state and business with quasi-instant access to hundreds, thousands, and millions of people. Print media can't match that at all.